The Pains of Being Pure at Heart

The Pains of Being Pure at Heart

The Pains of Being Pure at Heart proves itself to be a rare work capable of holding its own against its obvious influences. Regardless of whether the band goes down the same rocky road towards mediocrity as so many of their predecessors, the Pains of Being Pure at Heart have crafted a debut for the ages.

The Pains of Being Pure at Heart can easily be at the forefront of this scene because, simply put, they have the best hooks.

Like plenty of other bands in the internet era, the Pains of Being Pure at Heart seem poised to attract an audience that will far outstrip that of their easily identifiable precedents-- in their case, groups like Rocketship or Shop Assi

stants, each obscure these days even by Approved Indie Influence standards. A few other twee/noise-pop revivalists arguably pulled off that same trick last year, but Pains of Being Pure at Heart are likely to appeal to listeners beyond online name-droppers and Brooklyn scenesters.

The Pains Of Being Pure At Heart have crafted an impeccable debut way beyond their years, and any misconceptions about them being mere revivalists of a scene only their elders could recall at first hand will surely be diminished instantaneously upon hearing this most accomplished of long players.

It’s much more than the sum of its parts and too effortlessly effervescent to be studied. Pure indie-pop to hold close to your heart.

A little more variation from song to song, a little more of their own sound, or another song or two as compelling as the best stuff here and the POBPAH's debut would have been classic. Settling for impressive is fair enough and good enough for fans of loud, fuzzy, and heartfelt indie noise pop.