Kill Bill: the Rapper & Rav - New Moon
Mar 25, 2019
87
I came into this album very unfamiliar with both Rav and Kill Bill:The Rapper, but New Moon has made me a fan of both. The cloud rap project is a super unique combination of lo-fi rap, jazzy hip-hop and even some soul influences. Kill Bill definitely steals the show, his delivery throughout is calm and collected, but still super effective. Songs like “Cult” allow him to show off his elite lyricism and storytelling ability. Rav also has stellar moments. “Saffron” really lets him shine, the beat is double time and exciting, letting Rav’s heightened and exuberant delivery be highlighted.

In terms of production, the project is pristine. I know it sounds like the beats are kinda slower and simple, but they are actually super complex and perfectly crafted. Songs like “Passionfruit” and “Lovedrug (Off That)” are songs I can definitely see myself blasting as the weather gets warmer. The emphasis of a brass riff on Passionfruit and a guitar riff on Lovedrug make these songs impossible not to smile when you hear them. I also want to commend the composition of “Lovedrug (Off That)”, the chord progression features a bunch of 7th and 9th chords, and even uses mode mixture to make the riff sound super satisfying. (Genius lists the producer as City Girl for this track so props to her.) The production is also dope on “Dirge”, the looped vocals against the simple drum patterns is pretty haunting but also very captivating.

This album is super special. Because the mood is mellow throughout, it won’t really gain traction unfortunately. I see a lot of people kind of writing it off as slow, mellow vibes, and while I definitely agree, there are a bunch of incredibly exciting things happening with the lyrics and production that just make this a project too good to ignore.

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