Once upon a time, popstars looking to make a grand debut relied on what pop pantheon host, DJ, and incredible music historian DL Louie XIV calls an "event single" but one far more refined and experienced.
The event single was a major label decision to introduce an artist to the masses with a promotional cycle that ideally (keyword: ideally) generated enough hype for a solo star to dominate the industry. The best examples include crazy in love and baby one more time while recent ... read more
amaarae is easily the most exciting artist among her peers (pop, afropop, alternative). more thoughts coming soon




